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Bvlgari’s Wild Pop in Beijing


13 November 2018, Beijing, PRC: Following its launch in Rome, Bulgari’s new Wild Pop High Jewellery Collection carries over the fever of the 80’s to Beijing, as per an official communiqué by the Roman-based company.

The new High Jewellery Collection draws from the exuberant spirit of the 80’s and the Pop Art movement, reflecting the excitement of this roaring decade and larger-than-life Italian extravagance. Bvlgari CEO Jean-Christophe Babin, alongside brand ambassadors Shu Qi, Jolin Tsai, and Lady Kitty Spencer attended the gala..

Lin Li-hui, Taiwanese-Hong Kong actress and model, is popularly known as Shu Qi. She is also believed to be among the highest paid actresses in China. She accessorised her look with Bvlgari High Jewellery necklace with emeralds and diamonds, matching with a ring in rose gold set with colourful gemstones as well as a Serpenti Forever shoulder bag. Jolin Tsai wore the High Jewellery necklace, earrings and bracelet in rose gold with colourful gemstones. Lady Kitty Spencer opted for Bulgari High Jewellery earrings and ring in 18K white gold set with rubies and diamonds, matching with ring in platinum set with diamonds.

Celebrities Joe Chen, Chen Xiaoyun, Sienna Chen, model Bonnie Chen, socialite Sun Yunyun and Wan Baobao attended the gala. Models with bewitching pieces from the High Jewellery Collection demonstrated the striking glamour of Bvlgari and the hedonistic Roman lifestyle, as per the press release.

“The new Wild Pop collection is a tribute to an era marked by an insatiable appetite for more of everything, all at once, and also pays homage to the special bond between Bvlgari and Pop artist Andy Warhol. But this inspiration is merely a starting point, as Wild Pop is a distinctly modern rule-breaker, a cutting-edge collection that illuminates the multi-faceted sensibilities of today — and tomorrow,” says the release.

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