By HE Saleh Mohamed Al Geziry, Director General of Ajman Tourism Development Department.
The Emirate of Ajman lies on the coast of the Persian Gulf in the northern UAE between Sharjah and Umm Al Quwain. Renowned for its warm hospitality, Ajman is competitively priced with world-class infrastructure, unique landscapes, attractive destinations and events that offer something for everyone. The Emirate appeals to tourists of all ages and nationalities, including visitors who are interested in luxury beach holidays, adventure breaks and cultural heritage.
Ajman Tourism Development Department (ATDD) was established in 2012 to highlight the Emirate of Ajman’s tourist attractions and to formulate strategies to promote tourism locally, regionally and internationally. Tourism contributes significantly to Ajman’s economy, and ATDD works with its partners in the tourism sector to develop, enhance and promote attractions, events and destinationsin order to boost this contribution and support Ajman’s growth and prosperity.
ATDD also showcases Ajman as a destination for tourism and investment by participating in international campaigns, roadshows and regional and global conferences and exhibitions, including ITB Berlin and the WTM London. In addition to networking extensively with travel trade professionals and tour operators, ATDD partners with leading international tourism agencies and tour companies.
An increasing number of tourists are visiting the Emirate, and Ajman’s pristine beaches are popular with both domestic and international visitors who can choose from luxurious 5-star resorts and a variety of hotel facilities.
The Emirate’s diverse landscapes include a stunning coastline, mountain villages and Al Zorah Nature Reserve, a Wetland of International Importance. With one million square metres of mangrove forests, creeks and lagoons, the Reserveis ideal for water-based activities including kayak and canoe tours. Nature-lovers will marvel at the incredible variety of marine and plant life and approximately 58 species of birds, including the pink flamingo.
Outdoor enthusiasts can also opt to enjoy the 18-hole championship golf course at Al Zorah Golf Club and hiking in Masfout, a small enclave in the Hajar Mountains less than two hours from the city centre.
The Emirate showcases its wealth of heritage and culture in attractions such as Ajman Museum, which is housed in a beautifully restored 18th century fort. The soon to be opened Ajman Heritage District, a multipurpose project adjacent to Ajman Museum, will feature entertainment, retail and F&B outlets.
The most recent of ATDD’s many achievements include launching the Ajman Sea Festival, the Ajman Philatelic and Numismatic Exhibition and the Modama Award. By rewarding the tourism sector for practices that help to preserve Ajman’s environment and natural resources, ATDD aims to establish Ajman as a leading international destination for sustainable tourism. ATDD became the first government organisation in Ajman to be awarded international certification for its Digital Platform for People of Determination and, last year, ATDD opened its first overseas office in the United Kingdom, an important tourist market for Ajman.