Thurday, 20 April 2023, Berlin, Federal Republic of Germany: In the framework of the event, Nearshoring: competitiveness and Opportunities for Mexico in the new global scenario, which took place at the Mexican Chancery, the Business Coordinating Council (CCE) and the Mexican Embassy in Germany announced the establishment of the Mexico-Germany Business Council (MDEU) based in Berlin.
The Mexico-German Business Council is a joint effort that deepens the particular interests of the private sector between Mexico and Germany. The initiative was born as a collaborative effort (public and private sectors) to strengthen bilateral economic and educational cooperation, including empowering Mexican professionals, companies, and entrepreneurs residing in Germany.
At the launch event, key leaders from the German and Mexican public and private sector attended the event, including Francisco Quiroga, Ambassador of Mexico in Germany; Francisco Cervantes Diaz, President of the Mexican Business Coordinating Council (CCE); Friedolin Strack, Head of International Markets of Federation of German Industries (BDI), Samuel García, State Governor of Nuevo León; Berend Diekmann, Head of Mexico, USA, and Canada from the German Federal Ministry of Economy and Environment (BMWK); Raymond Wittmann, Chairman of the Board of Directors and CFO to BMW USA; Alexandra Decker, Head of Corporate Affairs of CEMEX Germany; Manuel Perez, Head Advisor to the CCE, and representatives from 8 State Governments in Mexico.
The Mexico-Germany Business Council or Mexiko Deutsche Unternehmervereinigung (MDEU) is a non-profit organization dedicated to strengthening the bilateral economic cooperation and mutual understanding between the Mexican and German industries based on the Sustainable Development Goals of the United Nations. This strategic council strives to facilitate the exchange of knowledge and resources for a more successful transition towards a sustainable, fair, and prosperous coexistence in both countries.
The council will be a crucial networking and support tool for businesses, organizations, and individuals interested in achieving sustainable economic growth.
Its essential functions are:
● Nearshoring: Working hand in hand with the public and private sectors in Mexico and Germany to conduct business meetings in Mexico, Germany, and the DACH region to explore nearshoring possibilities.
● Industry 4.0 and Digitalization: Provide meaningful connections between Startups, Companies, and Governments to strengthen digitalization and the Industry 4.0 ecosystem.
● Market Expansion Support: Assisting Mexican companies and entrepreneurs in their expansion to other markets and increasing their economic partnerships.
● Bilateral Policy Advocacy: Working to promote and develop mutually beneficial economic policies between Mexico and Germany.
● Empowering Strategic Economic Sectors: In alliance with the Mexican government at the federal, state, and municipal levels, together with the Mexican industry and private sector
● International cooperation and development Training: Facilitating the landing of strategic cooperation programs and training representatives from both countries to achieve the Sustainable Development Goals of the United Nations.
The Chairman of the MDEU, Raymond Wittman, who is also the CFO of BMW USA highlighted the significant opportunities that this initiative offers to both Mexican and German industries and emphasized the effective commercial cooperation that exists between Mexico and Germany. He stressed that the establishment of MDEU will provide a significant boost to the economies of both countries as it aims to foster economic ties, and promote trade and investment to create new opportunities for businesses in both countries and help to drive growth and innovation.
The management of MDEU consists of Jorge Agraz, Managing Director; Marcelino Turati, the Deputy Managing Director, and Joachim Elsässer, who serves as Advisor.
The launch event provided an excellent opportunity for key industry leaders to network who demonstrated the strong support for increased collaboration between Mexico and Germany.
For further information
Embassy of Mexico in Germany: https://embamex.sre.gob.mx/alemania/index.php/es/
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Images courtesy of the Mexican Embassy in Germany
