Princes Carolina of Monaco launched AMADE Netherlands
Diplomat Magazine was specially invited to cover this event in Amsterdam.
By the Private Office of Pieter Bogaardt.
In presence of HRH The Princess of Hanover, Princess Caroline of Monaco AMADE Nederland was launched on the 7th of November in the Rijksmuseum in Amsterdam. AMADE Nederland is a Dutch charity organization under auspices of AMADE Mondiale, the largest charity organization in Monaco, incorporated on the initiative of the late Princes Grace, since 1993 chaired by Her daughter Princess Caroline of Monaco, standing up for the most vulnerable children in the world regardless nationality, origin, or religion all over world trying to improve their surroundings in terms of healthcare, education and the protection of their rights.
AMADE Mondiale initiates aid campaigns independently or supports aid programs in cooperation with other aid organizations and operates through a network of local AMADE branches in several countries on almost each continent. AMADE Nederland is the latest branch, only recently incorporated on the initiative of Mr Pieter Bogaardt, member of the Board of Directors and of the Executive Committee of AMADE Mondiale in Monaco, and successfully launched at the Rijksmuseum in Amsterdam. Mr Pieter Bogaardt is also involved in the governance of AMADE Nederland as vice president.
Princess Caroline was accompanied by HE Gilles Tonelli, Ambassador for Monaco in Belgium, Luxembourg and The Netherlands, and by Mr Pieter Bogaardt. The gala event was dedicated to the worldwide campaign of UNHCR, “Time to Act”, in support of the Syrian refugee children, with the aim of preventing a lost generation and breaking the barriers of access to education and health care, as AMADE has made a commitment to join this campaign. By the end of October last an AMADE delegation was invited by UNHCR to visit Za’Atri, a Syrian Refugee camp in Jordan in presence of Mr Pieter Bogaardt, Mr Jerome Froissart, Mr Aldo Verbruggen.
After the speech of Mr Aldo Verbruggen, president of AMADE Nederland emphasizing the urge of acting now in supporting the Syrian refugee children and perfectly illustrating by what he has seen when visiting Za’atri, Mr Daniel Endres, Director External Relations UNHCR, explained the role of UNHCR in this terrible conflict, the Syrian refugee children can do nothing about.
Other high representatives of UNHCR and high level Dutch guests from the financial, industrial and art scene attended the gala event as well.
Princess Caroline and all guests had the opportunity to admire the highlights of the Rijksmuseum before diner in the magical setting of the Gallery of Honor facing Rembrandt’s Night Watch, enlivened by light classical music of a Dutch string trio, “Het Spieghel” and a great performance of “The 7 Tenors” of London. The gala event ended with an auction of high quality items, such as a signed tennis racket of Novak Djokovic, a bronze sculpture of Arman, a beautiful sculpture of the Dutch well known Kees Verkade, a weekend in the London Bulgari Hotel and a weekend at Plaza Athénée in Paris, a bag of Gucci and a beautiful art work of the world famous Marc Quinn, “Toposphere”, led by Jop Ubbens, auctioneer and director of Christie’s Amsterdam. Thanks to the guests offering high amounts for the items, the auction was very successful!
The major part of the revenue of the event will be donated for the benefit of the Syrian child refugees in the camps in Jordan The other part of the revenue will be donated to an educational project of the Rijksmuseum giving Dutch children a chance to see the Night Watch before the age of 12.
Charity is a never ending story. With the contribution of donators AMADE hopes to make the life of some children a little better. Find out more about AMADE and visit the website (www.amade-nederland.com, www.amade-mondiale.org).
December 1, 2014
Indonesian ambassador becomes Minister of Foreign Affairs
Indonesian ambassador to The Netherlands, becomes Minister of Foreign Affairs
By Anton Lutter.
Retno L.P Marsudi has been appointed the first female minister of Foreign Affairs in Indonesia’s history. President Widodo, popularly known as Jokowi, said Retno “works hard and is firm and visionary”. She was one of eight women in the new cabinet which was inaugurated in Jakarta on monday the 27th of october. Indonesia is world’s most populous Muslim-majority nation.
The new foreign minister said “pro-people” diplomacy would be the soul of Indonesia’s foreign policy, a shift in focus from former president Susilo Bambang Yudhoyono’s principle of a “thousand friends, zero enemies” — which was translated into the country’s increasing presence and roles in international forums.
Retno´s career as a diplomat started after she graduated from Gadjah Mada University’s international relations program in 1985 and joined the ministry’s diplomatic service. Later she became the ambassador to Norway and Iceland, in 2005-08. She then returned to Indonesia to continue her career in the ministry as Director General for America and Europe. In janauary 2012 she became ambassador to The Netherlands.
Multinational Corporations, Geopolitics and Business Diplomacy
Diplomacy and Foreign Affairs.
On 12 December, the Egmont Institute in Brussels will be the venue of a seminar on Multinational Corporations in a Geopolitically Dynamic World: How to Shape Business Diplomacy Competencies in Practice. The seminar is co-organized by the Clingendael Institute, Ghent University, and Windesheim University of Applied Sciences, and co-sponsored by Aramco Overseas Company.* It builds on the findings of a special issue on Business Diplomacy of The Hague Journal of Diplomacy (2014:4).
This seminar will bring together businessmen, other practitioners and experts to deepen the understanding of how MNCs can shape Business Diplomacy competencies. Geopolitical change demands a move away from a shareholders perspective to a stakeholders approach. Firms are no governments, but they need executives with skill sets similar to those of effective diplomats. By adopting a more ‘diplomatic mind set’, companies will be able to manage ever-expanding international geopolitical risks, safeguard profit-making and secure their existence in the long haul.
Participation is free of charge, but places are limited. Registration is required. Please write to: Jennifer.Kesteleyn@ugent.be.
Doing business in an Europen context


Are you comfortable with risk?
The Instituto de Empresa (IE), internationally recognized Business School, and The Asocación Española de Profesionales en Holanda (Spanish business club in the Netherlands) organize few days ago a joint event: “Entrepreneurship: an evolving mindset – from employee to entrepreneur”, in the prestigious Conservatorium Hotel in Amsterdam. Mr. Paris L’Etraz, renowned businessman internationally and a successful entrepreneur, led the conference. This one-time event attracted over 100 attendants.
During the conference Paris L’Etraz shared with the room the beginnings of his career. How he learned to embrace uncertainty, and how each very different job taught him something about himself, and developed his many passions.
L’Etraz followed his first dream into the finance world; he became the Managing Director M&A of UBS Investments Bank and the ABN-AMRO Bank. But after almost 20 years working in finance he discovered that he was no longer enthralled by it and he took the risky decision of becoming an entrepreneur.
His life as an entrepreneur saw him build several startups, some successful others not so much. Again after several years of living in the startup world he decided to make another change and became a Professor at the IE Business School.
The conference concluded with the presentation of the research L’Etraz is undertaking at the IE and Berkley University. L’Etraz is studying the relationship between risk/uncertainty in our professional lives and our personal lives. They found that more successful entrepreneurs are very comfortable with uncertainty and risk in their work lives, but prefer a more stable and predictable personal life.
The talk was followed by complementary cocktails and nibbles. The attendants had the chance to mingle amongst each other, make new connections and discuss L’Etraz’s inspiring talk. What more could you ask for?
The Constitution of Uzbekistan, a solid foundation
By H.E. Mr. Vladimir NOROV, Ambassador Extraordinary and Plenipotentiary of the Republic of Uzbekistan to the Kingdom of Belgium and to the Kingdom of Netherlands.
The Constitution of Uzbekistan – a solid foundation of our progress on the path of democratic development and formation of civil society.
Since the first years of Uzbekistan’s independence the main purpose of large-scale reforms has been to build a democratic state with a socially oriented market economy and a strong civil society. The Constitution of the Republic of Uzbekistan, adopted 22 years ago – on 8 December 1992, in which a human being, his/her life, freedom, honour, dignity and other inalienable rights were declared as the highest value, became a solid legal foundation to achieve these goals. For the years of independence and the results of the reforms demonstrated the rightness of our principles: “Do not destroy the old house if you have not built a new one”, “Reform is not for sake of a reform but for the sake of people” which do not lose their topicality and relevance even today. Continuing importance and historical role of our Constitution we see primarily that it has made the political and legal framework for the creation of absolutely new national statehood, forming a political and economic system based on democratic principles. All the achievements for the years of independent development of Uzbekistan in reforming our economic and political system are undoubtedly the result of adherence to the Constitution and consistent implementation of laws adopted on its basis. Second, having incorporated the fundamental provisions of the Universal Declaration of Human Rights and other fundamental international instruments, the Constitution enshrines the priority of human rights, interests and freedoms over state interests and defined by its main essence to create decent living conditions for the people and proclaimed the social justice principles. Thus one of the main advantages of the Basic Law of Uzbekistan is an organic combination of centuries-old traditions of the Uzbek people, historically developed legal culture of the East and the universal values of democracy and freedom, equality and humanism. Additionally, it has absorbed the best practices of constitutional development of many developed democracies, including European countries.
Sports Law ‘Lunch & Learn’ lecture series at Asser
By: Thalia Diathesopoulou, T.M.C. Asser Instituut
The Asser Sports Law ‘Lunch & Learn’ lecture series, organised by The Asser International Sports Law Centre, aims to introduce participants to the most pressing questions in the field of international sports law, by giving the floor to outstanding academics and practitioners.
The latest ‘Lunch & Learn’ lecture was held on Wednesday 19 November with a presentation on “The new FIFA Regulations for players’ agents: De-regulation or Re-regulation?” by Dr. Roberto Branco Martins. Dr. Branco Martins, in his dual capacity as lecturer in Labour Law and Sport and International Sports Law at the University of Amsterdam and as the founder of Pro Agent, an organisation which represents supports and promotes the interests of licensed players’ agents, provided a comprehensive insight into the new FIFA Regulations on working with intermediaries.
By drawing a comparison between the new FIFA Regulations on working with intermediaries, which will be in force as from 1 April 2015, and the current FIFA Regulations on Players’ agents, Dr. Branco Martins expressed concerns whether the new Regulations lead to more transparency and efficiency with regard to the profession of players’ agents. Special focus has been put on the still unsettled interplay between the rules of FIFA, European law and international law. The presentation was followed by a fruitful discussion on the impact of this recent development on the professional football world, giving the opportunity to participants –in their majority legal practitioners and players’ agents- to engage directly with the speaker, raise their questions and share their experiences.
The next lecture of The Asser ‘Lunch & Learn’ lecture series will be held on 10 December. Mr. Stanislas Frossard, Executive Secretary of Council of Europe’s “Enlarged Partial Agreement on Sport” (EPAS) will give a first-hand glimpse at the “Council of Europe Convention on the Manipulation of Sports Competition”. Students, legal scholars, practitioners and, more generally, everyone interested in the integrity of sports is very much welcomed.
If you wish to find out more about the upcoming lectures, events or the week-long Summer Programme organised by the Asser International Sports Law Centre we encourage you to visit our website and blog, subscribe to our newsletter or follow us on twitter and Facebook.
Diplomacy pillar of success in Utrecht
By Menno de la Vienne, Utrecht Investment Agency.
Some 300 years ago, countries in the world were allocated again in Utrecht. For more than eighteen years, arch-enemies England and France negotiated about peace in Europe. The conference, in which all countries of the continent participated, was to end bloody religious wars. Because almost every participating country also had overseas colonies, diplomatic marathon sessions led to a new division of spheres of influence throughout the world.
“The Treaty of Utrecht in 1713, or Peace of Utrecht as we call it, set a standard for solving international problems”, said Menno de la Vienne, director of the Utrecht Investment Agency and also special advisor to the Chamber of Commerce of the Dominican Republic. “The whole conference aimed to achieve results without any of the parties losing face. This is still the way international diplomacy works – be it diplomatic matters or trade relations.”
The UIA facilitates companies in establishing their office in Utrecht; the organization supports in finding an office location, applying for permits and advice on staff recruiting. The Utrecht region is home to 900 international companies. The power of Utrecht has not changed in the last 300 years. “The Treaty of Utrecht conference was held in Utrecht because it is centrally located and has a strong infrastructure. Moreover, people praised the service oriented and pragmatic attitude of both city council and citizenry,” said De la Vienne. During the conference the Town Hall had two entrances so the envoys of Britain and France could enter simultaneously. The Calvinist prohibition on theater was temporarily suspended. “Today, we see a similar service oriented attitude. Therefore, the start of the Tour de France, which takes place in Utrecht next year, will surely be a success.”
Collaboration
Once, Utrecht organized the first successful European peace conference – today Europe looks with admiration to the success of Utrecht. European studies showed twice that Utrecht is the most attractive region for companies to be located. However, this does not mean that companies blindly select the city to settle. “The UIA slowly extends the success of the Utrecht as the panacea for companies with relocation requirements. As Part of the Economic Affairs department of the Municipality of Utrecht, we have been very successful.” To illustrate this success, De la Vienne provides some numbers. “We have supported forty companies in 2014 by acting as a liaison to appropriate agencies and organizations. For five leading (international) companies the UIA catered the complete establishment process. A substantial contribution to employment in the city.”
Menno de la Vienne is familiar with the diplomatic world, not only through his work for the Dominican Republic, but also because he was internationally active earlier in his career. “I owned companies active in Human Capital Management. In that context I set up companies in Curacao for example, commissioned by the local government.” De la Vienne knows the importance of embassies and their staff. “Embassies know what entrepreneurs from their country need and they know the mores of business in their country. The good relations that the UIA maintains with diplomatic representatives contribute to the success of the agency and thus to the success of the Utrecht economic region.”
The UIA director identifies a major similarity between his organization and diplomacy: facilitating contacts, bringing people together and disseminate the unique selling points of a country or region.
Carthage, the ancient city-state
By Roy Lie A Tjam.
On Wednesday 26 November 2014, shortly before the official launch of the impressive exhibition about Carthage by H.E. Mr Mourad Sakli, Tunisia’s Minister of Culture, Dr Win Weijland, director of the National Museum of Antiquities in Leiden, gave an introduction to the exhibition.
Dr Weijland first expressed gratitude for the Tunisian Government’s outstanding contribution to making the exhibition possible. Weijland said they received full cooperation from the government and have been refused almost nothing. The Opening Carthago 26 November 2014 (10)Rijksmuseum van Oudheden cherishes this bond with Tunisia and considers it the start of a long-lasting cooperation.
Approximately 160 impressive exhibits have been made available by Tunisian institutions. To reciprocate, MUO Leiden is to organise an exhibition in the Musee National de Carthage in 2015. This project will focus on 3 key elements: research, education and archeology. Furthermore, a student exchange program will be created. Dr Weijland calls the project cultural diplomacy. Tunisia envisages enriching her current tourism package by highlighting cultural and historical sites, including the rich assets of the ancient city of Carthage.
Carthage, the ancient Mediterranean city-state of splendour, vigour and grandeur, still marvels millions of people around the globe. Founded in 814 BC on the shores of what is today the Republic of Tunisia, she became an influential world power of culture and trade. The grandeur of Carthage surpassed by far that of the settlement Timgad-Thamugadi, also on the North African coast. Carthage was unfortunately savagely destroyed by Roman troops in 146 BC. One fact that undeniably made Carthage so extraordinary was the home it provided to numerous ethnic communities such as Egyptians, Romans, Greeks, Africans and Punic society. All peacefully living side by side in a cosmopolitan city.
Never before have so many objects from Carthage been exhibited in the Netherlands and a visit to this unique exhibition is highly recommended. The venue is Rijksmuseum van Oudheden, Leiden and Carthage will run from 27 November 2014 to 10 May 2015.
The exhibition sponsors include Tunisia Verkeersbureau Nederland, Tunair and The Embassy of Tunisia to the Netherlands.



Challenges and Opportunities of Georgia’s Path towards Europe’s Institutions
Photography by Hasan S. Aloul.
Keynote of H.E. David Usupashvili‘s lecture by Mete Erdurcan.
On the 18th of November the Hague Institute for Global Justice, together with The Embassy of Georgia to the Kingdom of the Netherlands, had a guest speaker from Georgia; this was His Excellency David Usupashvili, chair of the Parliament of Georgia. The lecture was connected to the official visit of His Excellency Usupashvili to the Netherlands.
Mr. Usupashvili first started by addressing the recent events around the domestic politics in Georgia, in which he stated that an internal issue within the Georgian political arena will not affect foreign policy and that Georgia will continue its course towards increased integration with the EU and NATO. He added that the change of the pro-Western coalition had not changed Georgia’s course and thus, linked with historical ties, will not happen.
Furthermore Mr. Usupashvili stated that the current coalition preferred peaceful relations with the Russian Federation, above the tenser situation Georgia found itself in, with the previous government. In the matter of the recent proposal from Russia to incorporate the de-facto government of Abkhazia into the Eurasian Economic Union, Mr. Usupashvili announced that this would be harmful strategy to pursue, as the other members would surely decline this, due to the disputed status of Abkhazia.
Armenia’s entry into this Union is a great concern to Mr. Usupashvili as he does not believe to the highest priority of many Armenians. He believed that it would conflict with the Armenian interests, as the Russian Federation tries to benefit from the conflicts Armenia is involved in. Moreover, he added that nothing would change with regard to relations with Armenia, Turkey and Azerbaijan
In the matter of the recent developments in Ukraine, Mr. Usupashvili showed great concerns, considering Georgia’s similar problems with the Russian Federation. He believed that the situation would work out negatively and feared further escalation regarding Abkhazia. These events also affect Georgia in economic sense, as investors fear instability in the region. Despite the negative events Mr. Usupashvili noted that there was a continual rise in the tourism sector.
Finally, in the Q&A session Mr. Usupashvili stated that the European presence in the region should be maintained, and in case that this would fail to happen, that this could show a sign of decreased interest in the Georgian case from the European side, resulting in more invasive actions from Russia.