Mon Guerlain Eau de Parfum Intense launched
In the picture Laurent Boillot and Angelina Jolie – Image by Guerlain
8-9 July 2019, Paris, French Republic: Guerlain was honoured to welcome Brand Ambassador Angelina Jolie, the muse behind its Mon Guerlain fragrance. During her visit the Maison revealed the new Mon Guerlain campaign and celebrated, the upcoming launch of ‘Mon Guerlain Eau de Parfum Intense’, set to go on the market for the end of August.
Since 2017, Angelina Jolie has been the muse of Mon Guerlain, the Maison’s most recent feminine fragrance, created by the duo of Master Perfumer Thierry Wasser and Delphine Jelk, Guerlain’s Perfumer. On July 8th Guerlain President and CEO Laurent Boillot welcomed the actress for a press conference at the Hôtel de Crillon in Paris. During the event they unveiled the new Mon Guerlain film, shot by Emmanuel Lubezki at Angelina Jolie’s home in Cambodia.
Laurent Boillot and Angelina Jolie also announced a joint sustainable development project to protect bees in the Samlot area of northwestern Cambodia, working with local communities and drawing on the expertise of bee specialists that Guerlain has supported for over ten years.
After the press conference the actress visited the Guerlain Boutique at 68 avenue des Champs-Élysées.
For further information:
https://www.lvmh.com/news-documents/news/guerlain-reveals-new-mon-guerlain-campaign-and-celebrates-launch-of-mon-guerlain-eau-de-parfum-intense-with-angelina-jolie-in-paris/
