The Ambassador of the Russian Federation, H.E. Mr. Alexander Shulgin

H.E. Mr. Alexander Vasilievich Shulgin is the newly appointed Ambassador of the Russian Federation to the Kingdom of the Netherlands. He is bringing years of diplomatic and ambassadorial experience to his term in The Hague. 

Mr. Shulgin’s career in diplomacy began when he graduated from the Moscow State Institute of International Relations and joined the Ministry of Foreign Affairs (MOFA) in 1973. From this point onwards, he took up various posts in Moscow and abroad. 

From 1998 to 2003, Mr. Shulgin was the Consul General of the Russian Federation in Marseilles and Monaco. Afterward, he returned to Russia for three years to be Deputy Director of the First European Department in MOFA. In 2009, he went overseas to commence his first term as Ambassador to Senegal and Gambia. This was soon followed by another term as Ambassador to Luxembourg from 2009 to 2012. 

As expected from his postings in Europe, Mr. Shulgin speaks French and English in addition to his Russian mother tongue. 

When Mr. Shulgin returned to Moscow in 2013, he resumed work in the First European Department, but as the Department Director this time. Two years later, in 2015, he was designated Ambassador Extraordinary and Plenipotentiary of the Russian Federation to the Netherlands, as well as the Permanent Representative of Russia to the Organization for the Prohibition of Chemical Weapons (OPCW). 

He presented his credentials to H.M. Willem-Alexander, the King of the Netherlands on October 7, 2015

As Ambassador, Mr. Shulgin is determined to promote further collaboration between Russia and the Netherlands in the upcoming years. He expresses that Russia has always considered the Netherlands to be one of its key partners and allies. The deep ties of friendship between the two countries have enabled cooperation in many areas, particularly in trade and investment, as well as culture. Unfortunately, this collaboration has been going through unsettling times, indicated by a significant decline in the turnover of commodities.

This development only motivates Mr. Shulgin even further to foster stronger relations and cooperation between the two nations. This will not be limited to the economic sector, as he believes an extended partnership will bolster Russia and the Netherlands’ capability to deal with new threats and challenges, such as international terrorism. He is optimistic that current obstacles will be overcome to welcome a return to robust cooperation promoting sustainable economic growth, peace, and security.  

The diplomatic community in The Hague sends a warm welcome to Ambassador Shulgin and wishes him all the best in his new term.

Ploumen to attend G20 in Turkey

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  Minister for Foreign Trade and Development Cooperation Lilianne Ploumen will be participating in the G20 Trade Ministers Meeting in Istanbul on 6 October. She will also attend the OECD Global Forum on International Investment in the same city one day earlier. Ms Ploumen has been invited to participate in the annual meeting of G20 trade ministers by the current G20 president, Turkey. It is the first time since 2011 that a Dutch minister has taken part in the G20. Items up for discussion include disappointing global economic growth and stimulating the involvement of low-income countries and small and medium-sized enterprises (SME) in international trade. Better trade The Netherlands has knowledge and experience to share when it comes to aid, trade and investment, Ms Ploumen said. ‘Last week in New York, 193 countries adopted the new sustainable development goals, pledging their commitment to eliminating extreme poverty by 2030. Now it’s up to us to ensure the global trade and investment system helps us achieve this. For example, by placing greater focus on sustainability and corporate social responsibility, so we don’t just foster trade, but better trade.’ Doha negotiations Ms Ploumen will be urging her fellow ministers to finalise the long drawn-out Doha negotiations on the further liberalisation of international trade. This is crucial for developing countries, as many businesses there suffer from the negative impact of complex regulations and lengthy procedures. The ministers will also discuss new challenges facing global trade, such as obstacles to cross-border services, the growing importance of the internet and disappointing international investments. The OECD Global Forum held the day before the G20 will also focus on international investment. Refugee crisis While in Turkey, Ms Ploumen will also be discussing the refugee crisis with the Turkish government. A number of bilateral talks, and meetings with aid organisations that work with refugees, are planned for Monday 5 October. ‘Turkey has already welcomed some 1.8 million Syrian refugees,’ Ms Ploumen said. ‘It’s an enormous challenge not just to provide these people with a safe haven, but to give them the opportunity to be self-reliant and build a new life until they can return home. Turkey is an important partner for the EU and the Netherlands when it comes to dealing with migration. We will be strengthening cooperation to meet the shared challenges we face, including the fight against people smuggling and human trafficking.’  

Koenders: deeply concerned by human rights situation in Yemen

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Dutch Foreign Minister Mr Bert Koenders is deeply concerned by the human rights situation and violations of humanitarian law in Yemen. ‘There is bitter suffering in Yemen. Four out of five Yemenis need humanitarian assistance,‘ according to minister Koenders. That is why the Netherlands has worked in the UN Human Rights Council in Geneva and with contacts in New York for a clear resolution on Yemen which argues for an independent international inquiry. However this did not gain sufficient support from both countries in the region or from western countries. Minister Koenders is disappointed by the lack of support in the council. ‘The situation in Yemen demands our urgent attention. We cannot allow the daily reports of human rights violations to go unanswered.’ said minister Koenders. The Netherlands has made its disappointment over the lack of support for a strong signal from the Council clear to the members of the Human Rights Council. The Netherlands hopes that the current resolution will be fulfilled in both letter and spirit, and will remain undaunted in its efforts to fulfil humanitarian needs and improve the human rights situation in Yemen. In this, the Netherlands is supported among others by the UN High Commissioner for Human Rights. Yesterday minister Koenders took part in a ministerial meeting with countries in the region and European countries to come to a joint and speedy political solution to the conflict in Yemen. The Netherlands deems it of the utmost importance that peace negotiations in Yemen are continued. The efforts of UN special representative for Yemen, Mr Ismaël Ould Cheikh Ahmed, are crucial in this regard.  

Matthias Müller, VW’s CEO

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By Baron Henri Estramant & Christoph Haebler.
 
Stuttgart, Baden-Württemberg, Germany: Volkswagen has appointed Matthias Müller, the head of its Porsche sports car brand, as its chief executive, as the fallout from the USA vehicle emissions test rigging scandal broadened.
 
Matthias Müller, 62, had been widely tipped to succeed Martin Winterkorn, who resigned his executive post on Wednesday, 23 September 2015. Müller shall take responsibility for steering Volkswagen through the biggest business crisis in its 78-year history. Additionally he will also remain at the helm of Porsche until a replacement has been named. Müller has led Porsche (which is owned by Volkswagen) since 2010.
 
Müller, who has worked for parts of the Volkswagen empire since the 1970s, is a management board member of Porsche SE, and deemed a confidante to the Piëch-Porsche family that controls Volkswagen through the holding company.
The research and development chiefs of Audi and Porsche, Ulrich Hackenberg and Wolfgang Hatz, have been be relieved of their duties by the supervisory board as well as Volkswagen’s top executive in the United States, Michael Horn
 
For more information:
Volkswagen Cars and SUVs: www.vw.com
About Matthias Müller: www.newsroom.porsche.com

Saudi Aramco appoints CEO, Amin Nasser

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By Baron Henri Estramant. The world’s largest oil corporation Saudi Aramco has picked a career petroleum engineer, who oversaw its biggest projects of the past decade, Amin Nasser, to lead it through a price downturn and a market share battle.
The announcement from the Saudi Arabian state company ends five months of uncertainty about the new boss of the oil monopoly. Mr Nasser is known for pushing for cutting edge technology, and once said he sought to emulate the gas fracking revolution in the United States. Amin Nasser had been acting chief executive at Aramco since April 2015, when his predecessor Khalid al-Falih was appointed Aramco’s chairman and also Health Minister. Nasser, now in his 50s, joined Aramco in 1982 after studying oil engineering at King Fahd University. Over the past decade, he oversaw some of Aramco’s biggest projects, including the 2008 launch of the $10 billion Khurais oil field.
The post of chairman had previously been held by Oil Minister Ali Al Naimi, himself a former chief executive of the company. Naimi remains in the ministerial position he has occupied for 20 years.
 
Aramco said in its statement that Amin Nasser was appointed after the company’s Supreme Council held its first meeting in Jeddah, which was chaired by HRH Prince Mohammed bin Salman Al Saud. Then the council also endorsed a five-year plan to 2019. 
The April changes followed a shake up of leadership initiated by King Salman of Saudi Arabia who made Deputy Crown Prince Mohammed bin Salman, the most powerful figure in economic and energy policy, while abolishing the old Supreme Petroleum Council, where energy policy had been historically made. The deputy crown prince is now the head of both an economic development super-committee and a new council overseeing Aramco, making him the first royal ever to directly supervise the state giant.
In The Benelux countries Saudi Aramco holds two offices, one in The Hague and one in Delft led by Managing Director Fahad Abdulkareem. 
For more information:
Saudi Aramco: 
https://www.aramco.com/en/who-we-are/our-corporate-governance/corporate-management/amin-h-nasser
Aramco Overseas Office, The Hague : https://aramcooverseas.com/

Unique Mozart concert by the Ciconia Consort

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November 7th, 20:15h in the Nieuwe Kerk – Spui – The Hague With the program ‘Hooggetalenteerd bezoek’ the Ciconia Consort honors perhaps the most important guest that ever visited the Netherlands. The magnificent, rarely heard compositions that Wolfgang Amadeus Mozart wrote as a nine-year-old boy 250 years ago during his tour through the Netherlands, are performed in a concert with theater. You will get therefore a wonderful glimpse into the 18th century Dutch society, with as piano soloists the young talented Nikola Meeuwsen and Peiting Xue (both 13 years old) in the role of Wolfgang and his sister Nannerl. In autumn 1765 the Mozart family visits the Dutch royal residence to act on the governor’s court there. Due to illness of both Nannerl and Wolfgang, their visit takes unintentionally longer than six months. In this period, the family also traveled to the cities of Amsterdam, Haarlem and Utrecht and Wolfgang and Nannerl gave several public concerts as a quatremains duo.   The Ciconia Consort will revive this tour. Actor Ton Feil takes on the role of father Leopold Mozart. Soprano Lilian Farahani sings the airs especially written for princess Carolina van Oranje Nassau. The libretto is written by musicologist and author of the book “Mozart in the low lands,” Jos van der Zanden, based on letters that Leopold Mozart sent from The Hague to the home city Salzburg. For more information please visit www.ciconiaconsort.nl. About Ciconia Consort: “Surprising repertoire, surprising ambition – a discovery” (Bas van Putten – journalist De Groene Amsterdammer / NRC Handelsblad) Since its founding in 2012, the Ciconia Consort gives sensational performances and the ensemble with surprising programs and high artistic quality won a permanent place in the Hague cultural field. The orchestra is led by Dick van Gasteren and orchestra members are leading young musicians who have made their mark in national and international competitions and concert halls. The orchestra will not only present a concert but an “experience”, “a special evening going out”. PROGRAM: Ciconia Consort conducted by Dick van Gasteren, Ton Feil actor Nikola Meeuwsen pianoforte Peiting Xue pianoforte Lilian Farahani soprano Piano Concertos KV 107 No. 1 and No. 3 Concert arias 78 KV and 79 KV Symphony no. 4 in D, KV 19 Symphony No. 25 in G minor KV 183 Concerto for Two Pianos in E flat major Galimathias Musicum Ticket prices (including consumption) € 28.00 € 25.50 Uitpas € 10.00 Children up to 27 years and Ooievaarspas € 2.50 children / until 12 years Tickets are available via www.zuiderstrandtheater.nl or 070 88 00 333

Synagogues of East‐Central Europe, 1782–1944

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By Joe Ray. Her Excellency Ms Orsolya Szijjártó, Ambassador of Hungary to the Netherlands, welcomed an array of diplomats and other distinguished guests on 25th September to the opening of an exhibition in The Hague entitled Synagogues of East‐Central Europe, 1782–1944. The event, hosted in the city’s elegant Glazen Zaal, was organised by the Hungarian Embassy as part of the nation’s year-long Presidency of the International Holocaust Remembrance Alliance (IHRA). The IHRA is an intergovernmental body consisting of 31 Member States and a further 10 Observer States, which aims to promote Holocaust education, remembrance, and research both nationally and internationally. The three-day exhibition is based on the book of architecture historian and photographer Rudolf Klein. It features evocative images and detailed descriptions of dozens of synagogues from nine countries across Central and Eastern Europe. As Péter Kirschner, President of the Hungarian Jewish Cultural Association, explains: “Synagogues embody values, identity, and dreams in stone and brick. This exhibition is a journey in space and time, displaying aspects of Jewish life and its economic and cultural flourishing within multinational empires. It offers a panoramic view of important shifts that took place as Jews came to play increasingly prominent and vital roles in the economic and cultural life of Europe, and it makes one stand dumbfounded once again at the incomprehensibility of the Holocaust.” In her welcome remarks, H.E. Ms Szijjártó emphasised the significance of Jewish culture as an integral part of Hungarian culture and history. She stressed the importance of fighting anti-Semitism, and praised the many community projects currently being undertaken in Hungary to restore ageing synagogues to their former glory. Therefore, the government of Hungary has started a synagogue rescue programme: 15 synagogues across the country will be refurbished in 2015, as well as 1500 Jewish cemeteries within the cemetery reconstruction programme in cooperation with Jewish communities and local population, mostly students and public workers. If you visit Budapest,” she observed, “you will witness a true revival of Jewish culture.” The Ambassador was followed by Mr Szabolcs Takács, Minister of State and Chair of Hungary’s IHRA Presidency. He began by introducing guests to IHRA, a “unique and important organisation” founded fifteen years ago in Stockholm. “Its mission,” said the Minister, “is to create an international narrative of how to remember one of the greatest tragedies in the history of mankind.” He explained that IHRA exists not for political goals, but rather as an international campaign of solidarity, both to remember the tragedy itself and to try to revive some of what was lost. Mr Takács joined the Ambassador in highlighting the importance of Jewish culture in Hungarian history, and noted that despite the deaths of some 600,000 Hungarian Jews during the Holocaust, the country still has the third largest Jewish community in Europe. He further underlined the need for Holocaust education as a means of keeping memories alive, adding that it is crucial to understand “how it happened, why it happened, and what the consequences are.” A key part of this education takes the form of exhibitions and memorial events, more than 100 of which have been organised as part of Hungary’s IHRA Presidency. “Synagogues are like time capsules,” the Minister concluded. “You look at them, and history comes alive.” Ms Marianne L. van Praag, Chief Rabbi of the Liberal Jewish Congregation in The Hague, then took to the podium. She joined the Ambassador and Minister in praising the important work of the IHRA, before recounting how just two of 125 members of her mother’s pre-war family survived the Holocaust. Yet despite such overwhelming personal tragedy, she expressed positivity and optimism for the future: “As long as we have initiatives and commemorations like this, we have hope. As long as we remember them, they will not disappear.” Following the speeches, guests were treated to a masterful solo concert by Hungarian cellist Örs Kőszeghy. He opened with a classical transcription of the Jewish song Kol Nidre, and closed with a beautiful rendition of Mieczysław Weinberg’s Sonata for solo cello No. 2, Op. 86. His performance was well received, and sustained applause reverberated around the glass-roofed auditorium upon its conclusion. The programme ended with a reception, complete with Hungarian wine and traditional delicacies courtesy of the Embassy.  

Japon et le Grand-Duché de Luxembourg

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Par l’Ambassade du Japon auprès du Grand-Duché de Luxembourg.
 
 
Son Excellence Monsieur Xavier Bettel, Premier Ministre du Grand-Duché de
Luxembourg, a effectué une visite de travail au Japon du 16 au 19 juillet 2015 au
cours de laquelle il a rencontré Son Excellence Monsieur Shinzo Abe, Premier
Ministre du Japon, en date du 17 juillet 2015.
A l’occasion de sa première visite hors de l’Union europeénne depuis l’accession
du Luxembourg à la Présidence du Conseil de l’UE le 1er juillet 2015, le Premier
Ministre luxembourgeois a été chaleureusement accueilli par son homologue
japonais. Le Premier Ministre Bettel, en sa qualité de Ministre des Communications
et des Médias, a aussi rencontré M. Shunichi Yamaguchi, Ministre en charge
de la Politique de la
technologie de l’information.
Les deux chefs de gouvernement se sont félicités de l’excellence définissant les
relations entre les deux pays qui partagent des valeurs et des principes communs et
poursuivent l’objectif de la prospérité pour leurs deux pays, leurs régions respectives
ainsi qu’au niveau mondial. Ils ont exposé leur volonté d’approfondir encore
davantage cette coopération dans le but de contribuer à l’élargissement des échanges
commerciaux et des investissements tout en promouvant une concurrence
commerciale internationale juste et loyale dans le respect des règles en vigueur.
Ambassador Atsuko Nishimura (Japan to Luxembourg) - Picture by Embassy of Japan to Luxembourg.
Ambassador Atsuko Nishimura (Japan to Luxembourg) – Picture by Embassy of Japan to Luxembourg.
 
Le Premier Ministre Xavier Bettel a salué la mise en oeuvre par le Japon d’un
plan de croissance tel que défini dans la « Stratégie pour la revitalisation du Japon »
qui concentre ses efforts sur la promotion de l’investissement visant à améliorer la
productivité, la création de startups innovatives, et le développement des
technologies de l’information. Le Premier Ministre Shinzo Abe a, pour sa part,
exprimé son appréciation au Luxembourg qui poursuit de façon continue les
réformes de son centre financier international tout en oeuvrant à une diversification
de son industrie en faveur de domaines oriéntés vers le futur comme ceux de la
logistique ou encore des technologies de l’information et de la communication (TIC).
Les deux dirigeants ont, en outre, énoncé leur grande satisfaction à l’égard de la
mission économique au Japon présidée par S.A.R. le Grand-Duc Héritier Guillaume en octobre
2014. Outre la signature d’une convention bilatérale sur la sécurité sociale, cette
mission poursuivant l’objectif d’approfondir les relations entre les deux partenaires a
déjà commencé à porter ses fruits dans les domaines des TIC, de la bio-médecine, de
la logistique et du tourisme. Ils se sont par ailleurs félicités de la réussite de la
mission financière conduite au Japon par le Ministre des Finances, Pierre
Gramegna, en janvier 2015 et qui a permis de consolider la coopération financière.
Le Ministre Gramegna accompagne le Premier Ministre Bettel aussi pour
assurer le suivi de cette mission.
 
Les deux Premiers Ministres ont réitéré leur optimisme par rapport au potentiel
d’amélioration toujours possible dans les domaines du commerce et de
l’investissement. Dans la perspective d’une plus grande croissance, ils se sont
accordés à ne ménager aucun effort afin de renforcer les relations économiques entre
les deux nations, s’accordant dans ce contexte sur les points suivants.
 
1 Renforcer les relations bilatérales des secteurs privés notamment dans les
domaines des TIC, de la finance et de la logistique. A cet égard, et en réponse au
souhait exprimé par le Luxembourg au Premier Ministre Shinzo Abe à l’occasion de
la visite de S.A.R. le Grand-Duc Héritier l’année dernière au Japon, le Keidanren, la
Fédération des organisations économiques japonaises, enverra une mission
économique au Luxembourg au mois d’octobre 2015.
 
2 Renforcer les dialogues économiques, non seulement entre gouvernements, mais
également entre des organisations comme le Keidanren, l’Organisation Japonaise du
Commerce Extérieur (JETRO), la Chambre de Commerce du Japon d’un côté et de
l’autres Luxembourg for Finance, Luxembourg for Business et la Chambre de
Commerce du Luxembourgpour promouvoir davantage le commerce et les
investissements bilatéraux.
 
3 Dans le contexte de la Présidence luxembourgeoise du Conseil de l’UE au deuxième
semestre 2015, ils ont réaffirmé l’importance de conclure le plus rapidement possible
un accord de partenariat économique (APE) hautement exhaustif et ambitieux entre
l’Union Européenne et le Japon, ainsi que de coopérer étroitement afin de parvenir à
se mettre en accord sur tous les points majeurs avant fin 2015. Un tel accord de libre
échange entre l’UE et le Japon sera aussi au bénéfice des relations économiques
bilatérales.
 
 
Plus de renseignements: 
 
Ambassade du Japon auprès du Grand-Duché de Luxembourg: www.lu.emb-japan.go.jp/index_f.html

Uzbekistan celebrates 24 years of independence

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  By Roy Lie A Tjam. The 24th Anniversary of the Independence of the Republic of Uzbekistan has been celebrated at a reception hosted by the nation’s Ambassador, H.E. Vladimir Norov. The Embassy of Uzbekistan with accreditation to the EU, including the Netherlands, is located in Brussels, but the Ambassador travelled to The Hague to mark this special occasion with fellow diplomats accredited to the Netherlands. For a photo-album on the 24 Anniversary of the Independence of Uzbekistan please cklick here: https://www.flickr.com/photos/121611753@N07/albums/72157659465401931
IMG_5921
HE Chen Xu Ambassador of Chine and Ambassador Norov.
  It was a tremendous evening, full of Uzbek culture including dance by Sanam, a group headed by popular artists Mrs. Rushana Sultan ova and Mr. Shukhrat Vakhidov. There was also traditional music and cuisine. “Independence was a great event for us” observed Dr. Norov in his welcome remarks to guests. “It has totally changed the meaning and essence of our life and opened up a new page in our history. It has liberated our country and people from the chains of an old totalitarian regime, and subsequently paved the way for the establishment of a national democratic state and the building of a prosperous future.” During the course of his speech, Ambassador Vladimir Norov not only expounded on the flourishing economy of his country but also on the centuries long cooperation between Uzbekistan and the Kingdom of the Netherlands. Of particular note is the fact that Uzbek students are flocking the University of Wageningen and Leiden among others. One student in attendance praised highly the Dutch education system; he is pursuing a Masters in Wageningen, and is progressing very well. The Ambassador noted that despite the ongoing global economic crisis, Uzbekistan’s economy has grown immensely since independence; real per capita income has increased nine-fold, while life expectancy has grown from 67 to 73 years. Today, Uzbekistan ranks fifth among the fastest developing states in the world and, during the past 11 years, GDP growth rate has reached some 8 per cent. IMG_6172 “These transformations, based upon the slogan ‘Don’t destroy the old house before constructing the new one’ have allowed us to reform all branches of the economy without losses, ensure balanced development, and set the basis for a new society” said the Ambassador. Dr. Norov, a former high ranking Civil Servant at the MFA, recounted the bumpy road toward signing the Florence Agreement on Partnership and Cooperation between Uzbekistan and the EU. This laid the legal framework for the development of bilateral relations with both European Union and its Member States, including the Netherlands. Positions held at the time, notably by the UK, were tough but the Agreement was signed and is now bearing fruit. One of the main highlights of the Ambassador’s speech was the presentation of awards. One was to Dr. Mayelinne De Lara for her personal efforts in strengthening cooperation between Uzbekistan and Diplomat Magazine and, by extension, the diplomatic community in the Netherlands.
IMG_6225 (2)
Dr. Mayelinne De Lara and HE Vladimir Norov.
The other award was presented to Dr. Neno Kukurić, Director of the International Groundwater Resources Assessment Centre (IGRAC). H.E. Ambassador Vladimir Norov concluded with the following words: “I would like to reiterate that the Netherlands is an important partner of Uzbekistan in Europe and we believe that the establishment of long-term and sustainable bilateral cooperation based on partnership and trust uniquely meets the interests of both countries.”    

Nation Branding: Concepts, Issues, Practice

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Publication of 2nd Edition of ground-breaking book ‘Nation Branding: Concepts, Issues, Practice’.   Written by Dr Keith Dinnie, nation branding scholar and adviser, the second edition of this ground-breaking book addresses a wide range of issues related to the ways in which the image and reputation of countries are formed, and the techniques that countries can use to try to manage such perceptions. Nation Branding 2nd Edition front cover The book includes nation branding case studies of countries such as China, Croatia, Cuba, Finland, Ghana, India, Korea, Malaysia, The Netherlands, New Zealand, Portugal, Singapore, the United Arab Emirates, the United Kingdom, and the United States. In the newly published 2nd Edition, author Dr Keith Dinnie presents the ICON model of nation branding as a useful strategic tool for policy makers involved in the development of nation branding programmes and initiatives. The ICON model proposes that good practice in nation branding should be: -Integrated -Contextualized -Organic -New The integrated dimension of the model calls for inter-agency collaboration and the development of public-private sector programmes. The contextualized dimension of the model draws attention to the need to ensure relevance to stakeholder needs and capabilities, and the importance of matching the values of target audiences. The organic dimension of the model advocates a blend of planned and unplanned activities, and suggests that nation branding should be rooted in the country’s identity and culture. The new dimension of the model emphasises the need for innovative products, services and experiences, as well as highlighting the benefits to be gained from creating new national narratives. Diplomat Magazine’s Dr Eugenio G. Matos (Minister Counselor, Dominican Embassy in Buenos Aires, Argentina and co-founder of Diplomat Magazine) is one of the many distinguished diplomats, scholars who have contributed to the book ‘Nation Branding: Concepts, Issues, Practice, 2nd Edition’, which has just been published by Routledge. This much-anticipated update to an influential book is an essential introduction to nation branding for policy makers, businesses, and students. The book is available from the website of publishers Routledge: https://www.routledge.com/products/9781138775848 Author Dr Keith Dinnie can be contacted here: keithdinnie@brandhorizons.com